85% meat duck, chicken, salmon, trout, eggs Super premium grain-free food for small breed puppies The BEGINNING-10 KG
ESSENTIAL THE BEGINNING grain-free luxury food is specially designed for puppies and young dogs that will weigh up to 15kg when they are adults.
As you can expect from us, we use only the highest quality ingredients in our products.
This food contains 85% chicken and duck meat, salmon and trout, and fresh eggs.
Tip - Suitable for all puppies from around 3 weeks of age. Prepare the food by soaking in boiled, slightly cooled water to form a porridge. Introduce the food to puppies gradually.
Recommendation for breeders - feed THE BEGINNING to your bitch until the puppies are 6-8 weeks old. You can also feed the food to your bitch before the puppies are born to provide the necessary energy and strength for childbirth. 
BOF - NEW IN PET FOOD
The principle of Behavioral Optimizing Foods (BOF) is to take advantage of the benefits of regulating and stabilizing blood sugar levels. We have achieved just that - our ESSENTIAL FOODS food has changed the lives of several animals and has earned awards and recognition. BOF ensures that your dog's blood sugar levels are stable throughout the day. Our high fresh meat content and low cooking temperatures ensure that your dog receives an excellent amount of nutrients compared to commercial dog foods. Using the BOF principles in food preparation has shown positive results. Using ESSENTIALS in your dog's diet will positively affect your dog's emotional balance. In some cases, the changes are drastic, in some not so much, but there is always a noticeable improvement.
Feeding guide
Please note that each dog has individual characteristics, as well as metabolism, and their feeding habits will be appropriate for their breed, environment, as well as the animal's activity level and age.
We recommend using this table as an initial guideline and then adjusting the daily dose accordingly by monitoring your dog's weight. We recommend feeding puppies once a day.

It is very important to always remember to keep fresh and clean water within easy reach of your four-legged friend.
IS THIS YOUR FIRST ESSENTIALS FOOD PACK?
The first pack of ESSENTIALS also brings with it a lifestyle change. Gradually introduce ESSENTIALS over a period of 4-7 days or completely switch to ESSENTIALS, you can choose the most suitable way for you and your dog. The key is to adjust the daily amount depending on your pet's needs. Overfeeding can cause loose stools. Therefore, we recommend adjusting and determining the appropriate portion size for the first 2-3 weeks. When your dog's stools are normal and your dog is happy with the amount of food, you have found the right amount of food. Once this is done, all that is left is to enjoy the benefits of ESSENTIALS.
RECOMMENDATION - start with a portion size that is about 10% smaller than usual and adjust as needed. If necessary, you are welcome to contact us with any questions about food and feeding.
EXPIRY DATE
See the date and batch number on the packaging. Made in Great Britain (UK) 🇬🇧
STORAGE
We recommend storing food in the ESSENTIAL FOOD BOX. Store food in a cool, dry place (5-18°C), in a sealed container, away from direct sunlight. This way you will ensure that the last portion of food tastes as good as the first.
Freshly prepared chicken and duck, dried chicken and duck, sweet potatoes, chicken fat, peas, freshly prepared salmon and trout, freshly prepared whole eggs, flaxseed, potatoes, liver broth, alfalfa sprouts, vitamins, minerals, MOS (mannan oligosaccharides), FOS (fructooligosaccharides), glucosamine, chondroitin, MSM (methylsulfonylmethane), cranberries, acai berries, blueberries, mulberries, apples, tomatoes, oranges, pears, carrots, spinach, cauliflower, seaweed, marigolds, ginseng, green tea, ginger.
ADDITIVES (PER KILOGRAM)
COOKING TEMPERATURE
90°C degrees and the latest extraction technology ensure maximum preservation of nutritional values during the food preparation process.
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We offer a 30-day money-back guarantee!
If something does not satisfy you, please contact us and we will agree on a refund of the ENTIRE PURCHASE AMOUNT!
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*The package must contain at least 80% more of the product content.
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Nutritional value table 1kg per serving
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Metabolized energy 3920 kcal/kg
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Made with fresh and dried chicken; duck; salmon; trout and eggs 85%
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of which fresh 42%
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Protein 35%
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Fat 21%
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of which Omega 3 1.7%
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of which Omega 6 3.6%
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Minerals/ash 8%
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Fiber 3.5%
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Water 8.5%
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Calcium 1.6%
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Phosphorus 1.3%
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Glucosamine 0.09%
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Chondroitin 0.07%
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Vitamin A 15
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Vitamin D3 2000IU
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Vitamin E 240IU
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Taurine 1500mg
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Zinc (zinc chelate of amino acids hydrate) 50mg
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Iron (iron (II) amino acid chelate hydrate) 50mg
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Manganese (manganese chelate of amino acids hydrate) 35mg
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Iodine (anhydrous calcium iodate) 0.96mg
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Naturally preserved with rosemary and mixed tocopherols. Regulation (EC) No. 2017/2279